In the introduction on the market phase certain products can be sold to purchase-joyful and purchasing power-strong Erstkunden (the Innovatoren) at a high price. The absorption price strategy (English skimming pricing) makes possible to bring the manufacturers in many cases development costs in for products relatively rapidly. A typical example of this price strategy is the price history with the electronic data processing equipment, in particular with processors etc. contrary to the absorption price strategy stands the penetration pricing.

Articles in category "Absorption price strategy"

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  PART 2: MANAGEMENT ACCOUNTING & STRATEGY. DEVELOPMENT. 1. Cost/Price Relationships and Sub-Unit Evaluation.