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The Cluetrain communist manifesto (English cluetrain manifesto) is the title of a collection of 95 theses over the relationship of enterprises and their customer in the age of the Internets and that new Economy, which was published 1999 (to weddings of the Dotcom boom) by the Americans Rick Levine, Christopher curl, Doc Searls and David Weinberger and signed by numerous well-known expert (for instance Eric S. Raymond). Also a book under this title appeared later.

In the form purchase taken to the 95 theses of the Reformators Martin Luther.

Statement

Pragmatic view on humans and markets including the new communication ways like e.g. the Internets and Handykommunikation. The basis of the communist manifesto is the relations of humans among themselves and the relations of the enterprises with humans and/or the markets. The communist manifesto is based on an international aspect and tries humans of the different cultures by the eyes of the Internets to see independently and describe.

Literature

  • Rick Levine, Christopher curl, Doc Searls: The Cluetrain communist manifesto. 95 theses for the new Unternehmenskultur in the digital age. Econ publishing house 2002, ISBN 3430159679

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