The German price for restaurant economics (Abk.: DPWK) is a price, which is lent by studying the FHTW Berlin at enterprises with outstanding restaurant communication. In this regular project co-operate studying the courses of studies restaurant economics, international medium computer science and communication Design.

History

The price is lent since the year 2000 regularly at changing places of event in Berlin and accompanied from the day of restaurant communication.

2003 became the German price for restaurant economics (DPWK) under the patronage of Wolfgang Clement (Federal Minister for economics and work) and Klaus Wowereit (governing mayor of Berlin) assign.

21 of scarcely 400 selected enterprises qualified themselves for the final round. The winners given on 13 June 2003 in the cinema "“international"” in Berlin admits.

2004 was introduced sieved new categories and the special price for "„most effective communication to the public ". The price was lent before 800 guests in the theatre of the west under the patronage by Klaus Wowereit.

In the year 2005 8 winners were and distinguished before 1000 guests in the theatre at the Potsdamer place. The German price for restaurant economics 2005 stood for descriptor under the slogan "„excellently "“. The patronage transferred in this year Klaus Wowereit, Gabriele Fischer (chief talking document urine of the restaurant magazine "„fire one "“) as well as Professor Dr. phil. Gertrud Fischer (Beraterin of economics and politics).

Price categories

Category "“best one would who-bleach communication"”

This category is concerned with the classical advertisement. The enterprise that best the instrument of the classical advertisement begins, wins the price.

Category "“best communication of the mark politics"”

The mark politics of an enterprise give quality and achievement promises. These promises must be fulfilled in communication and when product experiencing each day again.

Category "“best communication for customer connection"”

To bind on a long-term basis, a large challenge represents customers. Intelligent concepts for the organization of long-term, profit-increasing Kundenbeziehungen are here in demand.

Category "“best communication on-line one"”

An efficient on-line operational readiness level captivates by a clear structure, a user friendly operation and a target group-fair dressing of contents. These are constant on current level.

Category "“best communication in the Sponsoring"”

With the appearance of your enterprise as a sponsor as well as communication of these measures an image increase can be reached. A condition for it is a high register accuracy of Gesponsorten and sponsors as well as the reliability of the commitment.

Category "“best Diversity communication"”

In a society, which is coined/shaped by variety increasingly, will it for enterprises essential to deal with the different needs of their external and internal target groups. For successful conversion it requires high sensitivity, respectful handling and communication-political fate.

Category "“best communication of the Corporate Social Responsibility"”

Enterprises, which engage themselves intelligently and effectively e.g. in the ranges social and environment, return thereby a part of their success to the society. Indispensable is also here the reliability of the measures and their successful communication.

Related links

• The official Website of the DPWK

Articles in category "German price for restaurant economics"

We found here 4 articles.