The high-speed grab stage is an aid of the market and product research. It serves to test the effect of different product designs on individual pro gangs.

It concerns thereby a box which is covered by a curtain. Behind the curtain are different test objects: comparable variants of articles or the same article in different packing.

The curtain is pulled to the rehearsing and to the side and is to seize now spontaneously according to the best article - the object with attractiveness highest for it. The procedure is to take place as fast as possible and without conscious thinking.

This test is accomplished, in order to evaluate or validate around decisions during the development from product packing to products already introduced compared with the competitors.

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