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» Economics » Topics begins with L » Largely Income


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Largely Income designates the net fee conversion (gross sales = largely Billings) of an agency, e.g. Advertising agency, consisting of fees and commissions. Fees are paid by the customer and to repay own contributions of the agency, e.g. Consultation, conception, conversion, production completion. Provisonen are obtained e.g. by agency discounts with indicator circuits in printed media (so-called AE).

Enclosed among other things Kundengelder for medium costs, production costs, are not EDP services etc.

For the computation largely of the Income one uses the following simple arithmetic rule:

Largely Billings (= consolidated gross income without discount payments Customer discounts and - boni)
The outside capital east net (= the outside capital east gross, consolidates, exclusive discount payments Supplier discounts and - boni)
= largely Income (fee conversion)

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