The market sociology treats the economic meeting of supply and demand - the "market" - sociologically as antagonistic social conflict with typable Figurationen.
It takes up thereby numerous problem fields of the management economics sociologically, for instance the monopoly formation and their effects (see also capitalism), and expands it also into other ranges, for example with George Elwerts concept of the "force markets" into the policy. Of the consumer sociology it differentiates that it examines also the offer side.
As market sociologists some exchange theoreticians work, then explain-measured Hans's Albert.
See also mark sociology, advertisement
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