The Net Economy designates the economically used range from electronic data networks and is thereby a digital network economics, which permits the completion of information, communication and transaction processes over different electronic platforms. Starting point is the general development to the information society. At the latest since beginning of the 90's an innovative information technology, in particular over the possibilities of a digitization of information and cross-linking of computers, induces a structural change within the social and economic range. Goods still a few years ago computers and networks only some specialists reserved, are them today already a component of the daily life. The digital technology and their effect on the information transfer are pervasive. In the result innovative information technologies stand such as Internet, portable radio and interactive television. The information society is accordingly coined/shaped by intensive handling information technologies and the change exerted by it from a industrie to a knowledge company. Overallally economic a shift of the traditional sectors of the economy agriculture, production and (material) service can similar be determined to the sector information. One of the central characteristics of the post office postindustriellen computer society is before this background the systematic use of information technologies (IT) as well as the appropriation and use of information, which complements the work and the capital as exclusive worth, production and source of profit. Information will justify the information economics to the independent factor of production and thus.

The information technologies led now to the fact that information can be used more simply accessible and strengthened in economic way. The source for the competition advantage in the future will be due to the represented technological development the knowledge and information superiority in relation to the competition (information guide shank). Who improves information to the market and its (potential) customer possesses, in the competition will intersperse itself. While information so far only a supporting function for physical production processes took over, they become in the future their own production and competition factor. The increasing meaning of the information technology and the development of electronic data networks led to a new economic dimension, which can be called also network economics and/or N.E. It is this in particular the range of the electronic business processes on digital data paths. Due to the meaning of information as supporting and independent competition factor, as well as the increase in digital data networks, must be proceeded in the future from a division in two parts of relevant commercial levels for the possibility of managing: Beside the material level of the physical products and/or services (material Economy) an electronic level of digital data and/or communications networks (N.E.) will develop. The associated economic possibilities are called in this connection also E-Businesses, with which the use from digital information technologies is meant to the support of business processes in the preparation, negotiation and execution phase. The for this necessary components information, communication and transaction between the economic partners involved are transferred and/or completed over digital networks.

Reference works

• Kollmann, T. (Hrsg. /2005): Gabler compact encyclopedia establishment of an enterprise: 1.500 terms look up, understand, use. Wiesbaden: Gabler.
• Kollmann, T. (2004): E-venture. Bases of the establishment of an enterprise in the Net Economy. Wiesbaden: Gabler.

See also

E-Entrepreneurship, E-venture, new Economy

Articles in category "Net Economy"

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